home    I    about us     I     staff     I     news     I     publications     I     projects     I     donors and partners     I     contact us      I     albanian
Media Watch
>> Alerts and Statements
>> Briefing Papers
>> Reports
>> Research and Studies
>> Press Review
Media Research
>> Media Legislation
>> Media Ethics
>> Media Development and      Independence
Media Monitoring

Monitoring children coverage in albanian newspapers...
Crime and court reporting...
Education and training
    of journalists...

Corruption reporting...
Reporting and privacy...
Reporting on social issues...
                                                ... more

Copyright: Albanian Media Institute - Instituti Shqiptar i Medias, 2011
media legislation
Albanian media code of ethics
     New publications
A research on social media and their use by Albanian media
media integrity bookIn the last decade the onset of technological innovation and the ongoing financial crisis has shaped the landscape of traditional media visibly. No portion of the media landscape is spared the turbulence of the radical change brought about by digitization. At the same time, development of social media, its impact on traditional media and public debate and life, cannot be ignored and division lines between traditional and new media are increasingly blurred. This study takes it upon itself to present a general overview of the development of online media and social media in Albania, focusing particularly on how professional media outlets use social media.

The empirical research focused on monitoring me most widely used social media in Albania, such as Facebook, Twitter, YouTube, Google+, Instagram and the blogosphere, as well as the six leading online media in Albania from August 2014 to August 2015. The methodological approach consisted of monitoring development of traditional media and social media in a parallel way, pinpointing convergence attempts.

To read the research in English, please click here.
To read the research in Albanian, please click here.
A publication on Legal Leaks Toolkit
"Practical Guide to the Law on Right to Information," addresses citizens, with the aim of assisting them and explaining what the law on access to information is about and how they can use it to receive the information they need and uphold their rights. The booklet explained in detail the right of citizens to access the different kinds of public information as granted by law, the obligations of the public administration, the steps of application, practical guide on writing a request, the potential grounds for refusing the request, the appeal process, and different practical tips that might be useful during the process of application for information request.
Read this publication in Albanian
Practical guide to Access to Information Law
Online media book
This book contains six monitoring papers on how we report on neighbors, drafted by media experts from Albania, Macedonia, Serbia, Kosovo, Montenegro and Bosnia and Herzegovina. The reports focus on analyzing the coverage of neighboring countries in the mainstream media in each country. The aim of the report was to provide an overview of the main trends in reporting neighbors in the media, making use of representative case studies on reporting neighbors in order to analyze the trends that the media follow in reporting the neighbors. The papers produced aimed to identify the main trends, violations, and stereotypes in reporting on neighbors in domestic media. They also described measures undertaken by media or other authorities/organizations on addressing the situation, their efficacy, and their balance to freedom of expression. Direct monitoring of specific media or case studies was provided to illustrate the trends.
Read this publication in English
Reporting Neighbours in Balkan Media
"Legal Leaks toolkit" is an adaptation of the toolkit published in many countries in Europe, designed for journalists working that need to get access to information held by public bodies for their stories.

The toolkit addresses the concerns of journalists that make requests in their own country or considering filing a request in another country. It is based on a comparative analysis of the access to information of the 40 countries of the Council of Europe region which have such laws. The guide was adapted specifically for Albania with the new criteria and stipulations imposed by the current Law on Access to Information. (Read the book in Albanian)
Monitoring Access to Public Institutions 2014
The Albanian Media Institute carried out a test on the implementation of the right to information to official documents by the public administration. For this purpose, 153 requests for information were sent to various public administration bodies in the capital. The group of people that sent the requests was both journalists and non-journalists, in order to identify any potential double standards in providing information. Out of 153 requests sent, 60% of them received an answer. Journalists had a slightly better rate of receiving information within the applicants’ group. Despite the improvement in processing access to information requests, difficulties in providing information in a timely and satisfactory manner remain.
Read this publication in Albanian
Reporting neighbours
hate speech book
For previous publications click here
Comments on amendments to E-commerce regulation
Currently the Ministry of Innovation and Public Administration has drafted an amendment to Law 10128 On Electronic Commerce. The amendments aim to establish some ground rules and responsibilities for portals, including those that convey information, such as online news media. More specifically, the amendments target the modalities that portals can employ when dealing with online comments from users. The following is a comment and opinion sent to the Ministry in the framework of public consultation jointly from Open Society Foundation Albania and Albanian Media Institute. (Read the comments in Albanian)
Time Zero
Time zero of the digital switchover in SEE
This regional report analyzes the main trends regarding the process of digital switchover in seven SEE countries. When it comes to the digital switchover, it seems that the common feature across the SEE region is the delay. Out of the seven countries included in the study "Time Zero of the Digital Switchover in SEE", only two managed to keep up with the initial plan and, by June 2015, there were still countries struggling with the digital switchover implementation and consequences. The report - the second in a series of six dedicated to freedom of expression in the region - is part of the program South East European Partnership for Media Development, implemented by a consortium of media organizations from Albania, Bosnia-Herzegovina, Macedonia, Montenegro, Serbia, Bulgaria, and Romania. (Read the report in English)
Social protests and institutions: Practices of communication and accountability
media integrity bookSocial movements and protests in the Balkans region have been frequent in the last years. While these initiatives are a good opportunity for positive social change, their results are debatable and the communication potential is not always used to the best advantage. This publication addresses the relation between social movements, the practices in their communication, and the effects on accountability of institutions, researching the practices of communication around protests in three Balkan countries: Albania, Bosnia and Herzegovina, and Macedonia. The research focuses on communication practices by three main actors in protests (citizens, government, and media), attempting to shed light on the opportunities and limitations in communication, as well as review the effects of communication on accountability of institutions. The publication includes the regional overview, which identifies the trends, similarities, and differences between the three countries in terms of communication during protests, as well as the Albanian country report. The publication is in the framework of the regional project led by Media Center Sarajevo, with the participation of the School of Journalism and Public Relations (SJPR) , and Albanian Media Institute, under academic guidance of Peace Institute, Ljubljana. The project was supported by Regional Research Promotion Program, Western Balkans. Read this publication in Albanian
Monitoring access to information to local government
media integrity bookThe research aimed to assess how open is newly elected public administration to scrutiny by citizens and the extent to which FOIA law is implemented. The testing process was conducted in 10 municipalities in the country, engaging both journalists and citizens in exerting their right to access to official information. Overall, after application, 63% of the applicants received an answer, while citizens are still less favoured than journalists in receiving information.

The research also contains a section identifying the main trends and standards regarding international standards that regulate access to information. In addition, a summary of findings from previous studies, monitoring, and practices of other civil society organizations that have worked on and tested access to information is included, seeking to have a more complete picture of the legal and factual situation. The research was supported by Public Relations Office with the U.S. Embassy in Tirana.

Read this publication in Albanian
Reporting international affairs in Albanian media
media integrity bookThis research analyzed the situation with international news reporting in mainstream Albanian media. Media studies and monitoring reports so far have focused broadly on other aspects, but when it comes to coverage of international affairs in the Albanian media, there is certainly a lack of such research work.

This study analyzes the space given to international affairs in Albanian media (from the quantitative point of view) and the main trends in content of such reporting. Which are the main international events reported and what is their ratio to local news? Which is the ratio between chronicles of international events and the opinions on such events? The study combined direct media monitoring, desktop research, as well as interviews with international news reporters. The publication was prepared by Albanian Media Institute, with the support of the Friedrich Ebert Foundation.

Read this publication in English
Read this publication in Albanian
Media and civil society in the Western Balkans
The Albanian Media Institute, with the support of Council of Europe and Friedrich Ebert Foundation, initiated a regional research in six countries of Western Balkans, seeking to explore the relation between media and civil society. The research was conducted based on a common methodology in six countries: Albania, Bosnia and Herzegovina, Kosovo, Macedonia, Montenegro, and Serbia.

The main aspects analyzed in each country include the media sector, the status of civil society, the way media covers civil society, the perception of civil society sector of the media, civil society representation in public media bodies, the hybrid between media and NGOs, and the status of public participation of citizens as influenced by media and civil society sector. The following sector attempts to summarize the main observations noticed in each country along these lines, while each country report includes a more detailed information on the state of affairs.

Read this publication in English
Regional Report: A World the Size of a Saucer- International news reporting in SEE countries
The present report is the third in a series of reports examining less-explored angles of the freedom of expression, prepared within the frame of the South East European Partnership for Media Development. It looks at how the media in South-Eastern Europe (Albania, Bosnia and Herzegovina, Macedonia, Montenegro and Serbia) served their public interest role, by providing their audiences with sufficient, correct, balanced and comprehensible information.

For the sake of the comparability, we looked especially at the Brexit and US elections campaigns, as two events that are journalistically relevant and with a predictable impact on the region. Read this publication in English
media book
Media Literacy and Education Needs of Journalists and the Public in Albania, Bosnia-Herzegovina, Macedonia, Montenegro, Serbia
Media literacyThe research on education needs of journalists and public in Albania, Bosnia-Herzegovina, Macedonia, Montenegro and Serbia was carried out within the framework of the project "South-East European Partnership for Media Development".

The research aims to provide an up-to-date, comparative environmental analysis of journalism education and media literacy programs available in Albania, Bosnia-Herzegovina, Macedonia, Montenegro and Serbia.

It provides information on education needs in journalism and for the general public, as well as an overview of the environmental factors at the basis of media literacy.

Read this publication in English